Business Tips and Tricks, Hope Wissel

Pinterest – Business vs Personal?

The world of social media can be overwhelming for those of us who are not so tech savvy.  I know that I have tinkered with many forms of social media – Facebook, Twitter and Pinterest.  After taking a basic class in blogging through the Entrepreneurial Think Tank for Mom – I can say that I have become a HUGE fan of blogging – even though I still wonder if anyone reads my blogs.  Facebook, though it changes on a regular basis, is relatively easy to set-up a business page and get started.  Twitter is set-up but I still have a hard time limiting my comments to 125 characters.  Now to work on Pinterest

The Social Media 101 class through the Entrepreneurial Think Tank for Moms got me thinking about Pinterest.  Thirty One has made it easy for us, as consultants, to PIN pictures.  I have a personal page but now the wheels are turning on setting up a BUSINESS page.  So, here are some tips from the Direct Selling Education Foundation:

  1. Share product photos.  Okay, this is a no-brainer and easy to do.  Sharing photos of product and link it with your sales page.  This way if someone is looking to purchase the product, they are connected to YOU!.  Be careful not to violate Pinterest rules but being TOO product centered.
  2. Create a vision board for your business.  Vision boards are a great way to put your WHY and your goals in picture format.  Where do you want to be in 1, 5, 10 years.
  3. Create a personality for your brand.  Let people know who YOU are – do you have a sense of humor, like high fashion or a luxurious lifestyle.  Be careful of the brand image that you project.  This could be a tough one for me.
  4. Share training resources you find on the web.  I have some AMAZING trainers and mentors that I follow so this one should be easy too.  Inspirational posts fall into this category too.
  5. Fun a contest – this is something new that some businesses are trying to promote products.  I am not sure how this fits into Thirty One‘s policies and procedures.
  6. Collect inspiration for your own content.  These would be things that inspire you to create your own things.  It could be a recipe or a theme party, etc.
  7. Do research about the things that excite your customers by checking out their boards.  This will help you figure out what specials or prizes to award in a contests.
  8. Give people ideas about additional way to use your product line.  WOW!  This is another easy one since every Thirty One consultant seems to post pictures on how to use their favorite product.
  9. Create an opportunity board that highlights the benefits of your business opportunity to help encourage people to consider joining your team.

So, who is ready to start a Pinterest business profile?  I will be headed over that way today to get started.  Post your board links in the comments section and let’s begin sharing some ideas.

Have a ThirtyOne-derful day!

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