Blogging, Hope Wissel

Blogging in Direct Sales

comfort-zone

TGIF!  Can you believe that another week has gone by?  What did YOU accomplish in your business this week? CELEBRATE without qualifiers.

I am celebrating that I have blogged for 804 days and I am awesome at sharing my strengths, hopes and experiences.

Thank you Eryka Peskin for showing me how to celebrate my successes! So, many people ask me “why should I blog”, “what will I say”, and the best one “will people read it”.  My answers are always the same..

When Vanessa Coppes challenged me, I asked the same questions.  For those that know the story, I did it as a challenge that had an accountability factor to it.  My original why was to clear my head of “stuff”.  I tell new recruits to just keep asking me questions because I don’t know all of the stuff that is in my head. Sometimes I amaze myself.

As I look back on my blogs, there is a lot of negativity associated with sharing personal struggles and business tips.  A new Thirty One year and a NEW attitude.  The changes actually started after our Leadership Retreat combine lessons learned there with several counseling sessions with a therapist/life coach and some kick butt coaching with Britt Bolnick, and Eryka Peskin for a new emerging style.  I am still sharing my strengths, hopes and experiences but it feels different.

Okay, I squirreled for just a moment.  The truth is the best way to blog is to blog about something you know.  For those in direct sales, there’s nothing better to write about then sharing your amazing products and their uses.  Share what you learned at National Conference or at a training session or tools that work in your business. You are not selling, you are sharing your knowledge. Some of my learning lessons may seem like no-brainers but I am a slow learner. I always say that is because I am OLD, you know creeping towards that Senior Citizen classification.

Will people read it? YES! I am amazed and humbled by the people who follow my blog.  The biggest smile comes when I get a new Twitter follower.  Why? Because the only things that I tweet about are my blog and some of my posts on Facebook.  So, for me, the excitement of sharing my blog with more people means sharing my business with more people.  You may not become a professional blogger. You may not have thousands of readers. What you may have are friends, family, employees, team members or followers who not only read what you write but will share it.  They are sharing your business which is potential customers, hostesses and team members.

Do I look at my blog dashboard to actually see how many people open my blog? NO!  It is the old adage “what I don’t know won’t hurt me”.  I measure my success by the personal emails and the comments that are shared about how lives or businesses are transformed –   these are the things that touch my heart.

Direct selling is all about building relationships. I am building relationships every day through my blog.  Some I already know while others are learning who I am. When all is said and done, if I have helped one person to smile or get through a day – my job is done.

What do you have to share? Remember it takes 21-days for something to become a habit – so try it everyday for 30 days. Then, if you want, do it weekly. Try it. Don’t let fear stop you from building relationships or sharing your knowledge. Believe me you probably have more to share then you think – I know that I do.

Have a ThirtyOne-derful day

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