October has arrived and it is Breast Cancer Awareness Month. This is a cause near and dear to my heart….
Since the age of 18, my aunt Elsie dealt with little lumps on her breasts. They were always removed and thankfully they were benign. In 1989, she was diagnosed with breast cancer. She had a mastectomy and an implant. Life was good and she was placed on tamoxifen for five years. When she stopped taking it and it worked its way out of her system, they discovered a problem with the implant. PLUS her cancer test came back positive. Studies now show how tamoxifen can give false positives. Another surgery including reconstructing her breast from a tummy tuck. Those days, there weren’t many options. Life was good for a little while after the surgery, she fulfilled her dream to have her own business and was doing treatments. Then things started to change – her eyesight got worse (glasses weren’t even helping), and the pain throughout her body was taking its toll. After a trip to Maine with some friends, she lost the battle and ultimately the will to live in May, 1999. She was my buddy, my friend and one of my biggest cheerleaders. Maybe my favorite color is pink for this reason – she is always close to my heart.
Thirty One is donating all Round Ups this month in support of Breast Cancer Awareness. So be sure to round up when you place an order.
How can you make a difference with your business? Here are some ideas:
- Fundraising for local organizations. This helps to not only get your name out to the community but also helps the organization raise much needed funds. It is a win-win situation.
- Be a sponsor. It may be a table at an event or advertising when they hold an awareness program – whatever it is be a part of it. I have taken ads in program journals, donated gift baskets for auctions, sponsored “water” for a run – think outside the box. Get creative.
- Promote Local Causes. I need to do this more. Tag a cause on my Facebook Page to help publicize their work or mention their cause when talking to customers. Distribute flyers when your favorite cause is hosting an event. It will help to build good-will and ultimately, your business.
- Volunteer. I know, no time, right? Make a Difference Day is in October with MANY ways to get involved. It may be making bags at a local food pantry, pulling weeds, building a home – whatever time you can spare is appreciated by the organizations. While you are volunteering, wear your company tee shirt.
How are YOU going to MAKE a DIFFERENCE this month? Stay tuned for more details on this month’s Chemo Comfort Bags for Southern Ocean Medical Center.
I would love to hear about your favorite causes…
Have a ThirtyOne-derful day!