Today’s blog is courtesy of a fellow blogger, direct seller, accountability partner and friend – Amber Nowlin.Why I Love Direct Sales..as a customer!
It wasn’t right away, mind you. In fact, my first experience with the direct sales industry was not great at all. In college I got sold on joining a scrapbooking company. I was new to the hobby and I liked the convenience of the products. I definitely never made any money off that venture, and I’m pretty sure some of what I bought is still in my papercrafting stash more than a decade later. That company ended up going under within a few years. My next experience, about six years ago, was a considerable improvement, with a reputable health and wellness company. My sponsor was supportive and the products really did help me form some healthier habits. I still take their vitamins because the quality is that good. I even made a little money at it from time to time, but getting the compensation plan to work for me consistently was really difficult. As much as I was benefiting from using the products myself, no one in my circles was seriously interested in joining the business or consistently using the same products. While the health and wellness sector of direct sales ended up not being my dream fit of a company, it was during my first three years with that company that I really learned about the industry as a whole…and why it is AWESOME. Even as my personal business venture was failing, I was meeting highly successful sales reps who did this full time – and having a series of amazing customer experiences with several well known direct sales companies and their representatives! I fell in love with the customer experience, and I knew I wanted to also provide that experience for others.
I’m not the first person to blog about why you should consider purchasing direct sales products from your family and friends, but here’s my list of why buying from my friends and family ROCKS!
I shop online and what I want is delivered straight to my house. For consumable products, I can generally get a monthly subscription or auto-order with reduced or free shipping. I can log into any of my preferred customer accounts and alter those orders easily.
With most of my direct sales purchases, I have never had a bad product delivered. In fact, I can only think of one time when I had a defective product from any company I order from in over six years. Nutritional supplements, skin care, protein/meal replacement shakes, makeup, clothes, exercise programs, nail care, jewelry, books…I’ve tried a little bit of everything as a customer, and the quality in this industry is generally worth any extra I might be paying for. If the quality of the product doesn’t justify any extra cost, then the quality of another aspect certainly makes up for it…
3. Customer Service
When you purchase from most small businesses, there is a tangible benefit of a higher quality customer service experience. Small business owners, including your friends and family in direct sales, have a seriously vested interest in your customer satisfaction! Within reason and within their company policies, most reps will do whatever they can to ensure your customer satisfaction. When I had a defective product a few months ago, a rep of that company took immediate steps to get it replaced for me in a way that was fast, convenient, and free to me. I can’t get that level of service – from across the country, no less! – from a retail store or even most retail websites. Direct Sales reps will throw you parties, assist you with perfecting use of their products, keep you updated on the latest product releases tailored to your interests based on knowledge from your relationship and prior purchases, handle returns and exchanges…all of it. This is probably my favorite reason for being a loyal direct sales customer.
4. Your purchase really does help the financial success of someone you have met.
This is true of all small business purchases, not only direct sales. It may be somewhat cliche to bring it up, but all those smaller purchases you make? The commissions on those purchases help a rep’s family pay their bills or add some little luxuries to their family budget that would otherwise be out of reach. In the case of representatives who manage large teams full time, helping you with your purchases and helping their team to do the same for their customers is their full time job, and it is awesome that they are earning a full time income for it! Wouldn’t you rather your purchases directly benefit a family you have met, knowing they are fairly compensated for their work, than a bunch of strangers in a corporation who might not be fairly compensated for their efforts? I feel good about where my spending dollars are going when I purchase through direct sales!
As for my reasons for loving the direct sales life as a representative of a company, that is a different list!
Have a ThirtyOne-derful day!